What does macromoprhic mean?

macromorphic: As the roots suggest, macromorphic means of or relating to the big form or taking on a big shape. Professor John C. Lammers and I coined the term in 2001 to describe how organizations tend to pattern based in part on institutions, "constellations of established practices guided by enduring, formalized, rational beliefs that transcend particular organizations and situations" (Lammers & Barbour, 2006, p. 357). Macromorphic is meant to suggest that there are ideas that exist outside of organizations yet still act within organizations. Related ideas include mutlilevel and mesolevel work in organizational studies, rational myths, and isomorphism.

About Me

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I am an assistant professor at Texas A & M University in the Department of Communication in College Station, Texas and a consultant with the Aslan Group, a management consulting firm based in Champaign, Illinois. My research interests center on the confluence of the macromorphic (e.g., institutional and organizational) and communicative in organizational life. I earned my BA at the George Washington University and my MA and PhD in Organizational Communication in the Department of Communication at the University of Illinois at Urbana-Champaign. Here's a copy of my curriculum vitæ:

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